Spam score checker

Use spam-risk review as one part of deliverability.

Review risky wording and structure, then run the full Folderly AI deliverability checker before a message becomes campaign volume.

Folderly guide

Clear decisions before volume.

Use this as a practical planning checklist. Keep the message useful, keep the setup verifiable, and avoid adding complexity before the sending path is ready.

message to review

risk areas to inspect

unsupported claims

Run full deliverability check Generate a safer email

Overview

Spam risk is a pattern, not a single magic score.

Before sending, review the words, formatting, links, compliance details, and sender setup together. A calmer message with a clear reason to reply is usually easier to inspect and improve.

Inspect the promise

Remove unsupported promises, exaggerated savings, and urgency that does not match the offer.

Keep the structure plain

Use short paragraphs, one CTA, and a clear sender identity instead of a promotional layout.

Review links

Keep links necessary, descriptive, and consistent with the domain and sender context.

Check compliance basics

Confirm opt-out handling, sender details, and any required footer information before scale.

Workflow

Keep the review sequence short.

Step 1

Paste the message

Review the subject, opening line, offer, CTA, signature, and links as one message.

Step 2

Remove risk

Cut manipulative phrasing, fake urgency, excess punctuation, and claims that cannot be supported.

Step 3

Test before volume

Send low-volume tests and watch replies, bounces, and complaint signals before scaling.

Spam-risk review checklist

The subject line matches the email body.

The message avoids exaggerated promises and fake urgency.

There is one clear CTA and only necessary links.

The sender identity and opt-out path are clear.

The message is reviewed with authentication and list quality in mind.

Related tools

Continue with the next practical check.

Email deliverability test

Review sender setup and campaign readiness before volume.

Subject line guide

Write a subject that matches the message and lowers confusion.

Template Review Guide

Check the full email structure before reuse.

Can one score predict inbox placement?

No. A score can help organize review, but inbox placement also depends on sender reputation, authentication, list quality, engagement, and mailbox-provider behavior.

What should I fix first?

Fix misleading subject lines, unsupported claims, excess links, missing opt-out handling, and unclear sender identity before changing smaller wording details.

Where should active scoring live?

Use the public AI cold email deliverability checker for active no-signup scoring. Saved review history, sender details, and campaign context belong in the authenticated workspace.